Preparing to sell in Sydney

The sale starts before the first photo.

A walk through your home with Alan. What to fix, what to leave, whether it needs styling, how the photos and open homes are run — and why each part shows up in the price.

Watch the video walkthrough
WEISS REAL ESTATE Repairs done Styled Photographed Contract ready Explore the house Hover over a window, the door, the garden or the sign.

35+

Years selling

1,000+

Properties sold

8

Stops on the walkthrough

One agent

Alan, start to finish

Watch first

The whole process, in one short video.

From the front gate to the contract. What buyers notice, what to fix, when styling helps, and how the photos and open homes are run. Captions are on, so it works with the sound off.

  1. 01Why it matters
  2. 02Room by room
  3. 03Styling, if it helps
  4. 04Photos and floor plan
  5. 05Open homes
  6. 06The contract

Why it matters

Buyers decide before they walk in.

“Before we talk about price, let’s talk about what buyers will see. That’s the part you control.”Alan, at the kitchen table, before every listing

The first inspection is on a phone

Most buyers meet your home on a small screen, scrolling. The photos decide whether they book a time or keep going.

Buyers price every job they see

A dripping tap, a scuffed wall, a tired garden. Buyers add them up, always guess high, and take it off their offer.

The first weeks carry the most energy

A new listing gets the most attention it will ever get. Launch half-ready and that attention is spent on a home that isn’t at its best.

It’s the cheapest lever you have

You can’t change the street, the aspect or the market. You can change how your home presents. Done well, it costs little and protects a lot.

Preparing your home

Prepared, presented, and styled if it helps.

Preparing is repairs, clearing and cleaning. Every home needs it. Styling is different. Some homes need it, most need a little, and some need none at all. I’ll tell you honestly which.

A stylist adds the finishing pieces

Art, cushions, fresh linen, lamps, plants, sometimes a rug or an occasional chair — added to what you already have. It fills the gaps and lifts the photos.

Usually right when the home has good bones but feels sparse or tired, even when tidy.

Does your home need styling?

Tap whatever applies. It’s a starting point — I’ll confirm it when we walk through.

Your starting pointTap whatever applies to your home.

Styling is hired for the length of the campaign and priced on the size of the home. I arrange quotes and you decide. If it won’t pay for itself, I’ll say so.

The walkthrough

Let’s walk through it together.

This is the conversation I have at nearly every listing. Front gate to back courtyard, the same questions come up. Tick things off as you go.

CourtyardBedroomBedroom BathLivingKitchenFront garden 1 2 3 4 5 6 7 8
You are at01 · The front

Tap a number to jump to that stop.

01
At the front gate

First impressions

YouDoes the outside really matter? People are buying the inside.

AW

It matters more than people think. The front is the first photo and the first ten seconds of every inspection.

Buyers form a view at the gate. Then they spend the rest of the inspection looking for reasons to agree with it. Let’s make that first view a good one.

Before the photographer0 of 6 done
02
The living areas

Clear, then clear again

YouIt’s clean. Isn’t that enough?

AW

Clean and clear are different things. Buyers need to see the room, not your life in it.

I’d take out about a third of what’s here. The family photos, the collections, the extra chairs. Nothing wrong with any of it — buyers just need space to picture their own things. If it still feels tired once it’s clear, that’s when we talk about styling.

Before the photographer0 of 6 done
03
The kitchen

Fix it, don’t replace it

YouShould we put in a new kitchen before we sell?

AW

Almost never. A new kitchen costs a lot, takes months, and it may not be the kitchen the buyer wants anyway.

What I want is a kitchen that looks cared for. Clean grout. Doors that close properly. Benches clear. Every light working. That gets you most of the way for a small part of the cost.

Before the photographer0 of 6 done
04
The bathrooms

Dated is fine. Tired isn’t.

YouThe bathroom’s old. Is that going to hurt us?

AW

Buyers forgive age. They don’t forgive mould, stained silicone or a tap that drips.

Those small things tell a buyer the house hasn’t been looked after. Then they start wondering what else hasn’t. Fix the small things and present it like a good hotel.

Before the photographer0 of 6 done
05
Walls, light and air

Paint, light and fresh air

YouDo we need to repaint the whole place?

AW

Not always. But scuffs, patched holes and strong colours photograph badly and make rooms feel smaller. A fresh light neutral where it’s needed is one of the best returns you’ll get.

Then light. Blinds up, every globe working, all of them the same warmth. Dark homes feel small. Bright homes feel bigger and better kept.

Before the photographer0 of 6 done
06
Bedrooms and storage

Space is what sells

YouSurely nobody looks in the wardrobes?

AW

Everyone looks in the wardrobes. Storage is one of the first things buyers ask about here, especially in apartments.

A half-empty wardrobe tells a buyer there’s room for them. A packed one tells them the opposite. Same with every room — give it one clear purpose. If it’s a study, make it look like a study, not a storeroom.

Before the photographer0 of 6 done
07
Outdoors

The room outside

YouWe hardly use the courtyard.

AW

Your buyer will. In Sydney, outdoor space is another room. Show people how they’d use it.

A small table, two chairs and a healthy plant is enough to sell the idea. Courtyard, garden, balcony, terrace — same rule. Clean, tidy and set up for living.

Before the photographer0 of 6 done

Where the money goes

Spend where buyers notice.

Preparation isn’t renovation. The aim is to remove reasons for a buyer to offer less — not to build the home you’d want to buy.

Usually worth it

  • A proper deep cleanWindows, grout, carpets, the lot. The best money you’ll spend.
  • Fresh paint where it’s tiredLight, neutral, and only where it needs it.
  • Small repairsTaps, doors, globes, cracked tiles, loose handles.
  • Garden and outdoor tidyMulch, pruning, a simple outdoor setting.
  • Styling, where it paysPartial or full, when the home needs it. Not by default.

Usually not

  • A new kitchen or bathroomBig cost, long delay, and chosen to your taste, not theirs.
  • Structural work right before saleLeave it to the buyer and let the price reflect it.
  • Expensive feature finishesStatement tiles and designer fittings rarely pay for themselves.
  • Major landscapingTidy and healthy beats new and expensive.
  • Anything that delays launch by monthsTime costs money too. Market conditions move.

Every home is different. I’ll walk yours with you and tell you honestly which list each job belongs on.

Photography and floor plan

The photos are the first inspection.

Most buyers see your home on a screen long before they see it in person. So the shoot gets the same care as the auction. I’m there on the day, we plan the shot list together, and nothing goes online until it’s right.

Front and streetThe hero image. Shot in the best light of the day.
Living and diningWide, bright, and showing how the rooms connect.
KitchenBenches clear, lights on, every door closed.
BedroomsMain bedroom always. Others where they add to the story.
BathroomsGlass clear, towels fresh, nothing on the vanity.
Outdoor and viewsThe courtyard, the garden, the outlook from the best window.
TwilightLights on at dusk. Warmth no daylight shot can give.
AerialWhere the location sells — the beach, the park, the harbour.
Floor planMeasured and drawn. Every listing, every time.
Video walk-throughA short film that moves through the home in order.
9.6 m 5.4 m Bed 1BathBed 2 Living and diningKitchenBalcony Sample plan

A floor plan, every time

Buyers use the floor plan to judge size and flow, and to decide whether your home is worth a visit. It’s measured and drawn by a professional, so the sizes are right.

A home without a plan loses the buyers who shortlist by layout. I won’t list without one.

As photographed Virtually styled

Empty rooms, styled in the photos

If your home is vacant and full styling won’t pay for itself, furniture can be added digitally to selected photos. It shows buyers the scale of the room and how it could live.

Virtually styled photos are always labelled as such and shown beside the real image, so nobody is surprised at the door. Drag the slider to compare.

Open home strategy

Long opens. Private appointments. On your dates.

Most of the selling happens at the inspection, so I don’t rush it. Long open homes on the weekend, and private appointments on dates we set together before launch.

A campaign weekExample
Long open home Private appointment Buyers coming through

An example only. Your days and times are set with you before the campaign starts.

On the weekend

A long open, not a rush

I put real time into the weekend open. Buyers come when it suits them, not all at once at the door.

  • Time to look properly, and to come back with family.
  • I speak with every buyer, not just the first few through.
  • No queue on the footpath. No rushed decisions.
  • I’m there for every minute of it.

During the week

Private appointments, on preselected dates

Serious buyers often want a second, quieter look. We choose the appointment dates together before launch, so you always know when the home needs to be ready.

  • Second inspections, builders and building inspectors.
  • Buyers who can’t make the weekend.
  • Grouped on set days — no “can we come in an hour?”
  • The rest of your week stays yours.
AW

After every open and every appointment, you hear from me. Who came, what they said, and where the interest is heading.

The timing

Four to six weeks, done properly.

That’s enough for most homes. Rushing shows in the photos. Dragging it out costs momentum.

6–4

Weeks out

Walk it and plan it

We walk the home and agree the list. Your solicitor starts the contract. Trades booked, styling quotes in, pool certificate started.

4–2

Weeks out

Fix and clear

Repairs, painting, decluttering. Extra furniture to storage. Packing what you won’t need before the move.

2–1

Weeks out

Clean and style

Deep clean and garden tidy. Styling goes in. Contract finalised and with me, ready for buyers.

Shoot

Photos and plan

Lights on, blinds up

Photography, floor plan and video. Virtual styling added where it helps. I’m there for the whole shoot.

Launch

Campaign live

First long open

Online, then the first weekend open. Private appointment dates already set. You hear from me after each one.

What happens next

Ready to list. Then what?

The next part of the walkthrough: open homes, offers, exchange and cooling-off, settlement day, and the move to your next home. With what Alan does at every step.

  1. 01Launch and open homes
  2. 02Offers, or auction
  3. 03Exchange and cooling-off
  4. 04Six weeks to settlement
  5. 05Keys, and your next home
The full guideFrom listing to settlement

Next step

Let’s walk through your home.

I’ll come to you, walk every room, and give you a straight list. What to fix, what to leave, whether styling is worth it, and how we’ll run the opens. No obligation. Just honest advice from someone who has done this more than a thousand times.

Alan runs every campaign himself. When you call, you get him.